It has just dawned on me that I have not been addressed by name for two days. On the other hand, I've been many numbers. Here are just a few of my numbers:
- B55 (Southwest Airlines)
- "Next" & Space 340 (Hertz)
- Room 108 (Courtyard, by Marriott)
- Guest #33 (In-n-Out)
I arrived at the rental counter along with what seemed like every other person to ever rent a car at Hertz. In reality, there were 7 people in line ahead of me along with a customer at each of the four open counters. My wait was longer than expected and I calculated (nerdy, I know) that it took the 4 Hertz counter agents an average of 5 minutes per customer to rent a car. It was slightly more than 20 minutes before I made it to the counter.
"Hi, my name is Sheila!" said Sheila. "Hi Sheila, my name is Jeff." Ahhh, now someone will call me by name, I thought. Well, no. Apparently, Sheila just wanted me to know her name. She did try extra hard to sell me the refueling option and finally told me my car was in space 340.
These situations get me thinking. For example, I can't remember how many times I've had a situation like the one I experienced with Sheila and the person hasn't used my name. Then, when they look up my account, they suddenly exclaim, "How are you today, Mr. Toister?!" Uh, huh.
What the best do...